- August 9, 2024
- Posted by: SportsV
- Categories: Home News, Industry News, News, Press Releases
London’s iconic Wembley Stadium connected by EE has announced the rebrand of its premium hospitality offering. Formerly known as Club Wembley, the world-class dining and hospitality has been renamed Experiences by Wembley Stadium.
Hot on the heels of a third season seeing record membership sales and renewals, the rebrand further elevates the stadium’s hospitality offering. Existing members and fans, continue to demonstrate the desire for memorable event experiences, and Experiences by Wembley Stadium is committed to introducing a new era for event goers.
With guaranteed best in the house seats for moments that matter more, Wembley remains the go-to destination for once in a lifetime events. This summer alone the stadium has hosted sporting spectacles such as the men’s and women’s Emirates FA Cup Finals and the UEFA Champions League Final, alongside sell-out concerts from the world’s biggest music stars including Taylor Swift and Bruce Springsteen.
This weekend, the venue will be home to the FA Community Shield where members and fans will see the new look branding and signage first hand.
Paul Scannell, Head of Experiences by Wembley Stadium, said:
We’re delighted to be sharing the rebrand of Experiences by Wembley Stadium with our members and fans alike at Saturday’s FA Community Shield. Our team is committed to raising the bar each season, whether it’s by inviting world-class talent to perform at the stadium or being the choice for iconic sporting events.
We’ve experienced record-breaking sales for the last three years, with membership sales up 23% again last season and private boxes currently sold out with a waiting list in operation. The continued rise in demand for hospitality at big events is evident, and we’re dedicated to ensuring fans are building memories that last a lifetime under the Wembley arch.
Hospitality, Fit-Out & Interiors, Premium Sales & Service, and Venue Commercialisation are among the key focuses for the 2024 SVB LIVE Conference & Exhibition kicking off in 60 days, with Early Bird tickets available until August 15.
Scannell added:
Beyond the stadium, Experiences by Wembley Stadium also offers members unique access to England senior men’s and Lionesses training at St. George’s Park, meet and greet opportunities with England Legends, get closer to the action with pitch side matchday tours, and the chance to dine in the England teams changing rooms. An experience like no other.
To enquire about Memberships visit https://www.
About Experiences by Wembley Stadium
Wembley Stadium is an iconic venue for sport and music, and, with Experiences, you can truly guarantee the very best seats in the house.
Major events like the Emirates FA Cup Semi-Final and Final, England international matches and the Carabao Cup Final are all included as core events in any Experiences membership. As well as priority access to tickets for in-demand concerts which so far this summer have included sell-out events for Taylor Swift | The Eras Tour, Bruce Springsteen and Champions League Final, and other high profile sporting events, like the NFL and boxing.
Over the years, Experiences by Wembley Stadium has evolved to be able to offer different levels of hospitality to suit different needs. Whether hosting corporate partners and networking, or just wanting something a little bit special for a concert or global boxing match, there is now a membership to reflect individual needs.
From more informal hospitality options such as Inner Circle, where memberships start at £2,640, right up to the ultimate experience of One Twenty, the most premium offering, which is an annual membership of £13,002.
Experiences has six membership options so that people can pick an entertainment package that suits them best. Sit back, relax, and experience the best moments Wembley Stadium has to offer.
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Sports Venue Business has launched a raft of new offerings under the SVB LIVE banner, including Networking Events & a Webinar Series, culminating in the annual SVB LIVE Conference & Exhibition, being held at Croke Park in Dublin, Ireland, on October 9th and 10th, with an Opening Night Icebreaker on October 8th, 2024.
Check out the latest sports and entertainment venue development news in the exclusive, subscription-only, SVB Global Report here.
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