- March 11, 2026
- Posted by: SportsV
- Categories: Courses, Event News, Featured Articles, Features, Home News, Industry News, Learning, News, Press Releases
The Pink Bows Foundation launched its new e-learning course, Introduction to Showstop® Procedure, at London’s ILMC 38, marking another major milestone in its mission to improve safety standards across the global live events industry.
The Showstop® Procedure was launched at ILMC 37 (March 2025), created to reduce system failure and support safer live events through a global standardised competency framework for safety-critical decision making during live events. Since launch, more than 650 event professionals have completed the training, contributing to safer event delivery for audiences of over 35 million people worldwide.
The internationally accredited Showstop® Procedure training provides a clear and proven decision-making architecture to support proportionate responses to foreseeable life-safety incidents, including terrorism, crowd-related emergencies, fire, temporary structure failure and extreme weather alongside other undesirable occurrences.
Showstop® Procedure e-learning
The new e-learning Introduction to Showstop® Procedure course, unveiled at ILMC, is internationally accredited by Highfield and qualifies for 4 CPD points. It is available to the global event industry for organisations seeking to provide consistent training to their staff and contractors. Showstop® Procedure creates shared understanding, alignment and clarity across all departments, stakeholders and partners.
The e-learning module serves as an Accredited Prior Learning pathway to the full Professional Showstop® Procedure Certification.
The course will be launched in English followed by multi-lingual options available in Spanish, German, French, Hindi, Arabic and Portuguese from April, 2026. Further languages will be added throughout 2026.
The course is available at an early bird discounted rate of 50%, reduced from £99 to £49, until 30th April 2026.
The 2026 SVB LIVE Conference & Exhibition – with a focus on elevating the live experience through pillars including the Customer Journey and Fan Experience – is being hosted at Everton’s spectacular Hill Dickinson Stadium, October 1st and 2nd, with an Opening Night Icebreaker at Liverpool FC’s iconic Anfield on September 30th.
Course co-designer, Steve Allen, said:
“We have invested in The Introduction to Showstop® Procedure, e-learning platform, which has been designed to fulfil global demand and increase accessibility, understanding and alignment for those working in the fast-paced, ever-growing events environment, supporting continuous professional development and strengthening The Pink Bows Foundation’s ongoing commitment to establishing a global standard for Showstop® Procedure.”
“The e-learning certificated course provides flexible self-paced, remote access to four learning modules, allowing participants to complete the training at their own pace whilst providing a pathway to the Professional Certificate in Showstop® Procedure.”
Global Collaboration
At ILMC 38, the Foundation also highlighted the growing international support for the Showstop® Procedure, with collaborating and endorsing organisations now including NCS4, Creative Safety inc. (USA), Event Safety Alliance, United Kingdom Crowd Management Association, Global Crowd Management Association, Dr Steve Frosdick, Professor Chris Kemp, Professor Pascal Viot, Professor Keith Still, Professor John Drury, Andrew Tatrai PhD, ESA Canada, Halo Solutions, National Outdoor Events Association, Dynamic Crowd Measurement and the European Stadium Safety Management Association (ESSMA).
Dr. Stacey Hall, NCS4 Executive Director and Professor, says:
“The NCS4 is proud to partner with the Pink Bows Foundation as our missions strategically align to provide safer spaces for all attendees at sport and entertainment events. Through continued training, research and outreach efforts, the NCS4, in collaboration with the Pink Bows Foundation, strives to enhance crowd management strategies and save lives.”
The Pink Bows Foundation is drawing on this pool of subject matter experts to form a new advisory board and plans to widen its event safety consultancy offering, to support organisers with a comprehensive suite of credible event safety services and resources to support safer events.
Course co-designer, Dr Mark Hamilton, said:
“The growing range of credible individuals and organisations endorsing the Showstop® Procedure reflects the common-sense need to integrate it into the safety architecture of live events worldwide.”
“Feedback has been overwhelmingly positive from across the industry, including crowd management professionals, promoters, venues, police, local authorities and artist management.”
“Roskilde Festival, renowned for its commitment to safety, trained senior staff ahead of its 2025 edition and reported that the Showstop® Procedure training reduced incident response time from minutes to seconds.”
“That clearly demonstrates the legal, moral, and financial case for adoption, and the importance of ensuring everyone attending live events gets home safely.”
ShowStop is a VIP Sponsor of Sports Venue Business (SVB). For more information, click on the image below…
Pictured (top): Dr Mark Hamilton at ILMC 26




