- February 27, 2026
- Posted by: SportsV
- Categories: Home News, Industry News, News, Press Releases
Huddersfield Town and Levy have agreed a landmark long-term strategic partnership designed to transform match day and event experience across catering and hospitality.
Recognised as the leading sports and entertainment hospitality provider within the UK, the collaboration between Huddersfield Town and Levy is centred on a shared vision to elevate the overall supporter and guest experience across every area and touchpoint of the Accu Stadium.
With focus across both general admission areas to refreshing the culinary hospitality experience, Levy will work closely with the Club to implement a wide-reaching strategy designed to provide world-class service to every supporter and visitor.
A key pillar of the partnership is a joint commitment to drive and grow non-match day events at the Club, with Levy helping to position the Accu Stadium as a premier year-round destination for conferences, exhibitions and private events, maximising the use of the venue’s versatile spaces around the football calendar.
Following the Club’s acquisition of the Accu Stadium and the surrounding 53-acre site in 2025, this partnership is one of the first major changes to operations within HD1 as it begins to reshape the possibilities available to Huddersfield Town and its home.
The 2026 SVB LIVE Conference & Exhibition – with a focus on elevating the live experience through pillars including Hospitality, Premium Experience and Technology – is being hosted at Everton’s spectacular Hill Dickinson Stadium, October 1st and 2nd, with an Opening Night Icebreaker at Liverpool FC’s iconic Anfield on September 30th. Levy was Diamond Partner for the 2025 edition.
Beyond the pitch, the partnership serves as a step forward in a long-term transformational journey for Huddersfield; prioritising local people and celebrating local produce by integrating regional suppliers into our supply chain. In line with modern operational standards and the Club’s wider environmental goals, Levy will also implement a series of sustainability initiatives focused on reducing waste and improving environmental efficiency.
Paul Reeves, Huddersfield Town Chief Revenue Officer, said:
“We’re really excited to partner with Levy at the Accu Stadium, and look forward to seeing their expertise across hospitality, catering and experience, benefitting everyone visiting us here in HD1 all year round. Not just focussed on ensuring our supporters see an improvement on a match day across catering, Levy will work closely with us across non-match day events as we step up our desire to see our home become a destination 365 days a year, which was a clearly stated aim following our acquisition of the Accu Stadium under Chairman Kevin Nagle late last year.
Both the Club and Town Sports and Entertainment Group scrutinised the options available to us in great detail, and Levy was undoubtedly the most impressive proposition in this space. Industry leading and experts across both sports and entertainment, our views and values aligned perfectly on standards of service, experience, sustainability and growth. This long-term agreement will also see a significant investment into concourse equipment, technology and hospitality developments; we therefore hope to see supporters noticing enhancements across the stadium as the partnership develops.”
Matthew Lewis, Chief Operating Officer at Levy, said:
“We are proud to partner with a club as historic as Huddersfield Town. Our mission is to create a match day environment that reflects the passion of the fans while setting a new standard for hospitality in the region.
Crucially, we see the stadium as a 365-day-a-year asset; by driving a robust non-match day events strategy, we will ensure the club remains a vibrant hub for the community every day of the week. By combining our expertise in world-class catering with a deep commitment to local sourcing, we are helping to build a sustainable legacy for the club and the wider Huddersfield community.”
Source & imagery, courtesy of Levy
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