Seat Unique partners with Hampshire Cricket

Fans can access VIP matchday and concert experiences at The Ageas Bowl, by securing official hospitality tickets and packages through Seat Unique’s trusted online platform.


Seat Unique – a trusted online marketplace where fans can buy official hospitality packages and VIP tickets to live sports, music and cultural events – has partnered with Hampshire Cricket and The Ageas Bowl throughout the 2020 season and beyond.


The partnership will see Seat Unique work closely with Hampshire Cricket, providing the technology to purchase hospitality tickets and premium packages through the company’s secure website.


By powering VIP experiences on its innovative platform, Hampshire Cricket can address demand for events taking place at The Ageas Bowl through Seat Unique’s trusted 24/7 online service.


By increasing access to luxury hospitality at The Ageas Bowl, Seat Unique is responding to current industry trends related to enhancing fan experiences. This focus is directly aligned to Seat Unique’s mission of creating an online, user-friendly marketplace. This is designed to bring fans closer to VIP experiences perceived to be reserved for the ultra-rich only.


2016 One-Day International at The Ageas Bowl


In comparison to traditional corporate bookings, Seat Unique’s modern tech approach enables fans to purchase hospitality in one safe and seamless transaction.


Robin Sherry, CEO, Seat Unique, said:

We are overjoyed to be working with such a prestigious club as Hampshire Cricket. There are some fantastic events taking place at the ground this year, and we are excited to bring further access to our customers.


Coronavirus allowing, 2020 holds an array of exciting events coming to the Ageas Bowl, from the England v Pakistan IT20 and Hampshire Cricket – Royal London matches to pop superstars Little Mix and Westlife performing huge concerts later in the season – there really is something for everyone.


For further information, go to:



About Seat Unique

Seat Unique is a trusted online marketplace where fans can buy official hospitality packages and VIP tickets to live sports, music and cultural events. We work with clubs, venues and rightsholders directly, to help fans access hospitality experiences anytime and anywhere, through our 24/7 online service.


We’re proud to be working with some of the biggest sports clubs and venues in the world. By using our innovative software, our partners can exclusively exhibit premium hospitality packages and VIP tickets through our website. This enables us to create a safe and secure online space in which customers are guaranteed access to the best packages at the best possible price.


Our software allows clubs and venues to sell hospitality tickets to fans safely and securely, 24 hours a day, 7 days a week. By powering online hospitality sales in this way, we’re helping clubs and venues maximise their sales channels and increase sales conversions more effectively and efficiently.


If you are an official rightsholder, artist, promoter or venue, and would like to discuss joining our community, we would love to hear from you.



For further information, go to:


Article by: Gemma Parkes


Main image (top & middle), courtesy: Ageas Bowl / Hampshire Cricket


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ALSD International – Europe’s leading event for the Premium Seat & Sports Hospitality sector – taking place at Liverpool FC’s Anfield Stadium this October, 12-13, will examine how to increase revenue through new builds, renovations, service expansions and the latest technology, and how to recoup lost revenue post COVID-19.



The next edition of ALSD International – organised by the Association of Luxury Suite Directors and Sports Venue Business – will feature a high-level conference, an exhibition hall showcasing the latest products, services & solutions, tours of Anfield, Everton’s Goodison Park and M&S Bank Arena, and numerous networking events, ensuring optimised opportunities to knowledge-share, network and do business.


#ALSDInternational – Europe’s leading event for the Premium Seat & Sports Hospitality sector


#ALSD – Leading the Premium Seat sector for the last 30 years




#sportsvenuebusiness – The leading platform for sector news, views & developments

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