Optus secures naming rights for new Perth Stadium
The Western Australian State Government has confirmed that telecommunications company, Optus, has secured the naming rights for the new Perth Stadium, which will now be known as Optus Stadium.
As part of the ten-year term, Optus will be the official provider of telecommunications and internet services throughout the Stadium.
Stadium CEO, Mike McKenna, congratulated Optus on its appointment:
We are delighted to have secured Optus as the naming rights partner for the Stadium for the next ten years. As a technologically focussed venue, Optus is the perfect partner.
We will work closely with the Optus team to create and deliver outstanding, leading-edge fan engagement experiences for every visitor to this world-class venue. A key focus will be the development and delivery of the Stadium App, providing fans with the latest information on all aspects of the Stadium including how to access and circulate the new venue.
The Stadium design encompasses a range of world leading technology features including Wi-Fi connectivity, two of the largest stadia super screens in the southern hemisphere, 1,000 IPTV’s and the largest LED lighting system in the world.
A transitional period will be undertaken to rebrand the Stadium assets to Optus Stadium and external signage will be erected on the Stadium in time for the free Open Day on Sunday 21 January 2018.
On behalf of the State Government, Stadium Operator, VenuesLive was responsible for securing the ten-year Optus arrangement. Earlier this week Bankwest was announced as the official banking services partner and further commercial partner announcements will be made in due course.
The newly-named Optus Stadium will officially open with a free Open Day on Sunday 21 January 2018 and tickets will be available from www.perthstadium.com.au from 9am WST, Thursday 9 November.
The Fremantle Dockers will play Collingwood in Round 2 of the AFLW on Saturday 10 February and a series of additional world-class entertainment and sporting events will be held before Round 1 of the AFL Premiership Season on Sunday 25 March, 2018.
For further details on the Optus Stadium, check out their SVB Directory listing by clicking here.
Main image of the Optus Stadium (top), which was designed by HASSELL, COX and HKS, courtesy: HASSELL COX HKS