Join us for SVB LIVE 2026, the premier event for sports and entertainment professionals, set against the backdrop of Everton Football Club’s spectacular new 52,769-capacity, state-of-the-art Hill Dickinson Stadium. 

Over two and half days, we’ll explore the innovations and trends shaping the future of live experiences, bringing together thought leaders, influencers and industry pioneers to share insights and collaborate on the next wave of transformative concepts.

Key Event Pillars & Special Events

At SVB LIVE 2026, we’ll dive deep into the cutting-edge areas that are revolutionising live events:

• Architecture & Design: The blueprint for next-gen venues that amplify engagement and wow audiences.
• Customer Journey: Crafting seamless, unforgettable experiences from entry to exit.
• Commercialisation: Unlocking new revenue streams and maximising event/venue potential.
• Fan Experience: Creating immersive, interactive environments that keep fans coming back.
• Hospitality & Premium: Redefining VIP experiences and service standards.
• Fit-Out & Interiors: Designing spaces that inspire and connect.
• Technology: The tech driving innovation—from digital ticketing to augmented reality.
• Opening Night Icebreaker: An opening night icebreaker kicks things off in style at the home of Liverpool Football Club on the evening of September 30, to include a behind-the-scenes venue tour, followed by drinks and networking.
• VIP Tours of Hill Dickinson Stadium and M&S Bank Arena.

Why Attend?

Whether you’re a designer, architect, venue operator, tech innovator or brand strategist, SVB LIVE 2026 is your opportunity to engage with the most influential minds in sports, entertainment and live event design.

• Network with industry leaders and potential partners.
• Gain insight into the latest trends and emerging technologies.
• Collaborate on solutions that will shape the future of live entertainment.
• Experience the latest innovations firsthand at the stunning new Hill Dickinson Stadium, as well as at the iconic Anfield stadium and its new Anfield Road Stand, plus see the recently redeveloped premium spaces at M&S Bank Arena.

Go to https://www.svblive.com/ to find out more…

VIP Tours

Attendees will be treated to a trio of VIP tours of some of Liverpool’s most iconic and legendary sports and entertainment properties, including of the new Hill Dickinson Stadium, with networking, innovation and hospitality front and centre.

Register Today

Spaces are limited! Don’t miss the chance to be part of the most exciting event of 2026. Contact us today: katie@sportsvenuebusiness.com (for exhibitor, speaker and sponsor opportunities) or cass@sportsvenuebusiness.com (for delegation packages).

Year-Round Global Networking Events & Opportunities

The annual SVB LIVE event is enhanced by a series of global networking and educational opportunities throughout the year, each focusing on key industry trends such as the customer journey, hospitality innovations, sponsorship, sustainability, and venue commercialisation.

These events offer invaluable platforms for mentorship, knowledge exchange, thought leadership and the exploration of best practices, all underpinned by our extensive global network of industry experts.

To date, we have successfully hosted high-impact networking gatherings at premier venues worldwide, including sold-out events at Melbourne’s Marvel Stadium, Dublin’s Leopardstown Racecourse and London’s Fulham Pier.

Attendees at SVB LIVE events also benefit from unrivalled, year-round networking opportunities thanks to the exclusive SVB LIVE Business Club app.

Go to https://www.svblive.com/ to find out more…

SVB LIVE provides an unrivalled, global community, with opportunities to network, collaborate and explore new possibilities year-round.

Check out the latest sports & entertainment venue development data from across the globe in the exclusive, subscription-only, SVB Global Report here.

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