- May 16, 2025
- Posted by: SportsV
- Categories: Case Studies, Featured Articles, Features, Home News, Industry News, News, Press Releases
Everton Football Club is proud to announce Hill Dickinson as the official naming rights partner for the Club’s new stadium at Bramley-Moore Dock, in a long-term agreement that will see the iconic venue named Hill Dickinson Stadium.
This transformational partnership represents one of the largest stadium naming rights deals in Europe. It brings together two Liverpool institutions, united by a global outlook, a deep commitment to the city of Liverpool, and a shared history that dates back to the very founding of Everton in 1878.
Founded in 1810, Hill Dickinson is a commercial law firm spanning 11 offices across the UK, Europe and Asia. Hill Dickinson’s international growth has been underpinned by the hallmarks that also define Everton – with both organisations striving for excellence, supporting their local communities and delivering long-term positive impacts.
Set to officially open in August this year, the 52,888-capacity Hill Dickinson Stadium will be a new home for Evertonians and a year-round destination for major sport, music, entertainment, business and cultural events.
As the centrepiece of the wider regeneration of North Liverpool, Hill Dickinson Stadium will deliver thousands of jobs, attract significant inward investment, and serve as a catalyst for long-term social and economic growth in the city.
Angus Kinnear, Chief Executive Officer of Everton, said:
“Welcoming Hill Dickinson as our naming rights partner is a bold and strategic step forward. This partnership goes beyond branding — it’s a shared commitment to progress, excellence and the regeneration of our city. Hill Dickinson Stadium will stand as a symbol of Everton’s ambitions, our values, and the global future we are building together.”
The naming rights agreement with Hill Dickinson will create a shared legacy that extends beyond matchdays. Hill Dickinson will work closely with Everton in the Community, helping to amplify the reach and impact of the Club’s award-winning charitable programmes and its own Hill Dickinson Foundation across Merseyside and beyond.
The 2025 SVB LIVE Conference & Exhibition – focused on elevating the live experience – is being held at Villa Park in Birmingham, UK, on October 6-7th, with an Opening Night Icebreaker on October 5th. The next SVB LIVE Networking Event is taking place at Fulham Pier in London on June 4th. Everton is to be represented at both.
Craig Scott, Chief Executive Officer of Hill Dickinson, said:
“To put our name to Everton’s new stadium is a once-in-a-generation opportunity. We believe deeply in what this project stands for — a bold, transformational vision for Liverpool and its future. This partnership is about legacy, ambition and the power of two globally recognised organisations coming together to make a difference.
“As Hill Dickinson continues to grow internationally, we remain proud of our Liverpool roots — and we are honoured to be part of one of the most exciting waterfront developments in Europe.”
Further announcements will be made in due course, including partnership community programmes, commercial activations and milestone moments leading up to the opening of Hill Dickinson Stadium.
This latest announcement follows Everton’s earlier announcement this week that Goodison Park will become the permanent home of Everton Women, transforming English football’s first purpose-built ground into the most iconic venue in the Barclays Women’s Super League.
Source & imagery, courtesy of: Everton
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