SUCCESS STORY: usheru helps level-up UBS Arena’s digital game plan

Irish sports tech company, usheru, has significantly boosted UBS Arena’s digital game plan, with a 2.5x growth realised in both Conversion Rates and Organic Visits.

Following their major opening, the new home of the New York Islanders, UBS Arena has been drawing audiences from across the state and beyond with its exciting slate of music and sports events.

UBS Arena was looking for ways to enhance the user experience by making it even easier to navigate webpages with robust, comprehensive and key information.

They opted to work with usheru, using the usheru Connect platform, which delivers an integrated web solution to automate and scale their digital playbook with essential tools focused on fan engagement and database growth.

Erin Nourijanian, VP Marketing, UBS Arena, said:

We can’t thank the usheru team enough for their exceptional work creating our new UBS Arena website. Their service along the way was fantastic. Their staff are accessible, friendly and professional. We highly recommend them to any arena looking to stand out as best in class.

To read a range of Success Stories from usheru’s client venues, including UBS Arena, CFG Bank Arena, Berger Foundation Iceplex, and Mullett Arena, click here. usheru is a Gold Sponsor for the 2024 SVB LIVE Conference & Exhibition, taking place in Dublin, Ireland, October 8-10, with Co-Founder & COO, Catherine Downes, to join a panel session. Co-Founder & CEO, Oliver Fegan, will be joining Geoff Wilson for a webinar on “Optimising the Customer Journey to Deliver an Enhanced Fan Experience”, details to follow. 

About usheru

usheru is an innovation-driven company in the music, sports and entertainment industry, focused on technological solutions for marketing and analytics, and tools to support and enhance direct to consumer relationships for our partners. Through a data-driven approach in conjunction with partnerships, collaborations and integrations with various stakeholders, usheru’s purpose is to create value, drive sales and maximise reach for its partners.

usheru works with live entertainment clients such as sport stadiums, arenas, etc.

To find out more, visit: https://www.usheru.com/

Sports Venue Business has launched a raft of new offerings under the SVB LIVE banner, including Networking Events & a Webinar Series, culminating in the annual SVB LIVE Conference & Exhibition, being held at Croke Park in Dublin, Ireland, on October 9th and 10th, with an Opening Night Icebreaker on October 8th, 2024.

Check out the latest sports and entertainment venue development news in the exclusive, subscription-only, SVB Global Report here.

#SportsVenueBusiness – The leading platform for sector news, views & developments

#SVBLIVE – Elevating the Live Experience