AFC Wimbledon and Seat Unique expand hospitality partnership

Seat Unique has announced a partnership extension with AFC Wimbledon to help further enhance the hospitality services offered at The Cherry Red Records Stadium.

The partnership extension will see Seat Unique become AFC Wimbledon’s Official Hospitality Sponsor for the 2022/23 season and beyond.

As part of the sponsorship, members of Seat Unique’s customer service team will be present in hospitality lounges at home matches to discuss online bookings for EFL Sky Bet League Two AFC Wimbledon’s matchday experiences. 

Hospitality offering

The team will also be on-hand to talk through Seat Unique’s hospitality offering at a range of popular events, including sports matches and concerts at Wembley Stadium, domestic and international cricket fixtures around the UK, horse racing events, England Netball games and much more. 

In addition, Seat Unique will sponsor the Networking Bar, Gold and Platinum Lounges, and private boxes around The Cherry Red Records Stadium.

Hospitality packages for each facility are bookable via Seat Unique’s safe and secure site. The settings for these facilities range from relaxed to formal, so there are experiences to suit all fans tastes and budgets.  

The 2022 edition of ALSD International is being hosted at Tottenham Hotspur Stadium this September 19-20, with the main focus of optimising revenue through New Builds, Renovations & Service Expansions, with Architecture & Design, Fan Experience, Hospitality & Interiors, Premium Seating, Rebuilding & Recovery, Sales & Service, Sustainability and Technology some of the key pillars.

Seat Unique’s partnership with AFC Wimbledon first began back in September 2021, when the Company became the Club’s Official Hospitality Sales Partner. Seat Unique will continue to power AFC Wimbledon’s online hospitality sales for the next two years. 

Robin Sherry, CEO & Founder, Seat Unique, said:

After nine successful months of working together, we are excited to expand our partnership with AFC Wimbledon by becoming the Official Hospitality Sponsor.

By having members of our team available on matchdays allows fans to have a personal point of contact available to answer their queries and book new VIP experiences. Not only is this a significant benefit for hospitality guests, it’s also a fantastic way to help us on our mission of making VIP experiences more accessible than ever, online and in person.

Ivor Heller, Commercial Director, AFC Wimbledon, said:

From when we first worked with Seat Unique it felt like a perfect fit. They’ve helped to improve our hospitality sales and we look forward to extending this relationship for many years to come.

From Thursday 23rd June, fans can head to to book hospitality for new season fixtures, including: 

  • AFC Wimbledon v Bradford City
  • AFC Wimbledon v Carlisle United
  • AFC Wimbledon v Gillingham 
  • AFC Wimbledon v Sutton United 
  • AFC Wimbledon v Swindon Town

Hospitality package prices start from £60 per person inc VAT and private boxes start from £1,500 + VAT at Seat Unique.

Sports Venue Business organises and delivers ALSD International – the one & only event dedicated to the Premium Seat & Sports Hospitality sector outside of North America, with a focus on optimising revenue through New Builds, Renovations & Service Expansions – on behalf of the ALSD (Association of Luxury Suite Directors)…

…the 2022 event will feature a high-level conference, an exhibition showcasing industry-leading products & services, networking events and a behind-the-scenes tour of Tottenham Hotspur Stadium, sponsored by THFC and Levy UK + Ireland, plus a networking app to ensure engagement pre, during and post event.

#ALSDInternational – Europe’s leading event for the Premium Seat & Sports Hospitality sector

#ALSD – Leading the Premium Seat sector for the last 30 years

#sportsvenuebusiness – The leading platform for sector news, views & developments



Share This Article

This website uses cookies and asks your personal data to enhance your browsing experience.