- January 25, 2022
- Posted by: SportsV
- Categories: Catering & Concessions, Consultants, Contractors, Directory, Producers & Suppliers
Ground Control Global provides specialised Food, Beverage and Hospitality advice to the Stadia Industry ands other high footfall industries.
COUNTRIES/REGIONS WHERE ACTIVE:
Ground Control Global has offices in Australia, United Kingdom and Singapore, and operators across Asia Pacific, the UK and Europe.
Ground Control Global is a collection of CEO and Industry specialists focused on changing the customer experience in Stadiums globally. The business was founded with an intent to drive better, more relevant F&B offerings in stadia to keep pace with the ever-changing customer demands and expectations.
Our difference lies in the fact we have CEO level experience on both sides of the fence and truly understand what it takes to make change in evolving high footfall businesses.
Ground Control Global is focused totally on delivering memorable experiences for superior returns.
Ground Control Global is a Sponsor for the 2022 edition of ALSD International, the leading conference & exhibition for the Premium Seat & Hospitality sector, focused on increasing revenue through New Builds, Renovations & Service Expansions.
MAJOR SPORTS VENUE CLIENTS & MAJOR SPORTING EVENTS PROJECTS:
Ground Control Global is currently engaged with the iconic Sydney Cricket Ground and new $900m Sydney Football Stadium to oversee a full masterplan and vision for its F&B and hospitality offerings. We have successfully run a global RFP, resulting in an industry first, with a best in class, high street operator being appointed for a 7 year exclusive contract.
Ground Control is also engaged at Melbourne Park, home of the Australian Open, to develop a vision and masterplan for its F&B offerings.
Other projects include working with the AFL on the $230m redevelopment of its flagship Marvel Stadium.
Full company name: Ground Control Global
Contact person: Adam Summerville (Paul Boon – UK & Europe)
Address: Street LvL, 700 Collins Street Docklands VIC 3008 Australia
Tel: Adam +61 400 282 890, Paul +44 7796 460460
STATEMENT BY COMPANY PRINCIPAL/MISSION STATEMENT:
Ground Control Global is focused on providing memorable experiences for superior returns, we believe that offering the very best F&B to customers and fans will ensure that live events deliver the very best experiences not just entertainment, that can compete with all forms of discretionary spend.
Sports Venue Business organises ALSD International, the leading event & community focused on increasing revenue through New Builds, Renovations & Service Expansions via Premium Seating, Hospitality, F&B, Architecture & Design, Fan Experience and Technology on behalf of the Association of Luxury Suite Directors.
The 2021 hybrid edition was hosted by Liverpool Football Club and featured a high-level conference, an exhibition showcasing industry-leading products & services, as well as networking events at Everton’s Goodison Park and M&S Bank Arena. The 2022 event will be announced in the coming days!
#ALSDInternational – Europe’s leading event for the Premium Seat & Sports Hospitality sector
#ALSD – Leading the Premium Seat sector for the last 30 years
#sportsvenuebusiness – The leading platform for sector news, views & developments