Ungerboeck acquires Priava and accelerates pace of innovation for event industry

Ungerboeck, the world’s leading event management software provider, announced this week that it has acquired Priava, a cloud-based venue and event management system with a wide portfolio of global customers. 

This acquisition provides a platform to accelerate industry innovation and add more value for customers all over the world. Ungerboeck has seen rapid international growth in a short period of time. Acquiring Priava, with its strong representation in Australia, New Zealand and the United Kingdom, gives Ungerboeck an even greater international presence.

Fred Lazzerini, Ungerboeck Senior Vice President, International, said:

This acquisition accelerates our objective to grow internationally. We’re bringing in more venues in the Ungerboeck community, and adding staff in Australia, India and the UK, which gives us growth capacity.

By combining resources, the companies can support event professionals with a higher level of efficiency and expertise. Current and future customers can expect faster industry growth, rapid innovation, more product offerings and additional resources designed to better serve the event business.

Joining forces

Tom Gleeson, Group CEO of Priava, said:

This is an extremely exciting moment in Priava’s history. In joining forces with Ungerboeck, we will build on the momentum we have created and work together to deliver state-of-the-art venue and event management solutions to drive the industry forward.

Customers can keep using the products and services they currently use without interruption. Both Ungerboeck and Priava will continue to support all existing customers with the same focus on success. As the product teams come together, customers can look for exciting new offerings that add value to their event business.

Manish Chandak, President and CEO of Ungerboeck, said:

Our goal is to have the breadth and scale to serve the industry better. We welcome the Priava team to the Ungerboeck family. Together, we can rapidly develop the kinds of innovative solutions needed to succeed in the post-pandemic world.

About Ungerboeck

Ungerboeck provides industry-leading event and venue management software to over 50,000 users in over 50 countries around the world, empowering the people that bring people together. Their comprehensive platform offers event professionals leading-edge Software as a Service (SaaS) technology that provides a 360 view of their business, allowing them to cut costs, save time and increase revenue.

Founded in 1985, Ungerboeck is headquartered in the United States, with regional presence in Germany, France, Mexico, England, Australia, New Zealand, Mainland China, Hong Kong and Singapore.

Ungerboeck is a longstanding VIP Sponsor of Sports Venue Business and a main Founding Partner Sponsor for ALSD International. For more information on Ungerboeck’s industry-leading solutions, simply click on the banner below…


About Priava

Priava delivers leading software for world-class venues. Their SaaS application has been purpose-built based on industry best practice standards to provide a cutting-edge end-to-end venue management solution. Priava’s modular system improves every aspect of venue operations by increasing visibility into key business metrics and empowering venue professionals with the tools they need to excel in what they do.

Founded in 1997, Priava is headquartered in Sydney, Australia, and has additional presence in the United Kingdom, the United States, New Zealand and India. Their global team supports a diverse range of venues across the globe, ranging from single-site venues to multi-site operations. For further information, go to: priava.com

Check out the video on Ungerboeck TV – Priava Joins Ungerboeck

ALSD International delivers an annual conference & exhibition, in addition to a 365 community, with the focus to increase revenue through New Builds, Renovations & Service Expansions, via innovations in niches including Premium Seating & Hospitality, Architecture & Design, Fan Experience and Technology.

The 2021 hybrid edition was hosted by Liverpool Football Club and featured a high-level conference, an exhibition showcasing industry-leading products & services, as well as networking events at Everton’s Goodison Park and M&S Bank Arena. The 2022 event will be announced in the coming weeks!

#ALSDInternational – Europe’s leading event for the Premium Seat & Sports Hospitality sector

#ALSD – Leading the Premium Seat sector for the last 30 years

#sportsvenuebusiness – The leading platform for sector news, views & developments


Share This Article

This website uses cookies and asks your personal data to enhance your browsing experience.