Brighton & Hove Albion set to embark on entire hospitality upgrade at AMEX Stadium

Brighton & Hove Albion FC (BHAFC) has announced a wide range of hospitality enhancements at the American Express Community Stadium, which will be delivered by KSS, one of the leading sports stadia and training centre architects with a strong presence in residential, education, commercial, hospitality and workplace. 

This is the first major hospitality refurbishment since the completion of the award-winning KSS-designed stadium ten years ago and includes nine premium spaces for 1901 Club Members in the west, east and south stands.

The three Platinum Lounges are the Club’s premium 1901 Club experience and are located on the halfway line with fantastic seats directly outside the lounge.

There are six gold lounges within the 1901 Club, each with their own style, including an industrial brewery themed lounge and a sponsored lounge with Heineken.

Each space is bespoke and delivers an enhanced matchday experience for fans and guests.

The state-of-the-art upgrades are due to complete in July ahead of the new Premier League season.

Brighton & Hove Albion FC (BHAFC) has announced a wide range of hospitality enhancements at the American Express Community Stadium, which are being delivered by KSS

Debbie Power, Associate Director at KSS, said:

We are very exciting to be back at the AMEX stadium, working with our long standing clients to re-launch their hospitality. Great project and a pleasure to work with the BHAFC team again after completing their stadium and hospitality a decade ago.

Debbie has led the creative interior design team on a number of KSS’ high profile sports venue projects, including Wembley Stadium, Anfield Stadium, Twickenham Stadium, No.1 Court Wimbledon and Amex Community Stadium, as well as for high profile training centres such as Leicester City FC, Liverpool FC, Brighton & Hove Albion FC and Tottenham Hotspurs FC.

Debbie Power is one of 50+ high-level industry expert speakers that will be sharing insights at the ALSD International conference and exhibition, being hosted by Liverpool Football Club, September 6-7. KSS is also a regular exhibiting sponsor at ALSD International events and longstanding VIP Sponsor of Sports Venue Business. 

Click on the image above to watch this panel session from ALSD International – Virtual back in March

Images, courtesy: KSS

ALSD International provides year-round insights and key learnings around increasing revenue through New Builds, Renovations, Service Expansions, Premium Seating, Hospitality, F&B, Technology and Reopening, Rebuilding & Recovery. For more information, click on the banner below…

The next edition of ALSD International is being hosted by Liverpool Football Club September 6-7 and will feature a high-level conference, exhibition and networking events, as well as technical tours of Anfield, Everton’s Goodison Park and M&S Bank Arena on the ACCL campus. 

#ALSDInternational – Europe’s leading event for the Premium Seat & Sports Hospitality sector

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