Wearable tag ensures social distancing

EGOpro, the social distancing solution from Clearview Intelligence, is helping to keep ITV Studios’ “I’m a Celebrity…” on the air, and could prove a vital asset in a facilities Covid-safe arsenal when it comes to the reopening of sports and entertainment venues.

As part of their COVID-safe production plan, ITV Studios has issued all the crew of its hit TV show I’m A Celebrity… Get Me Out Of Here! with electronic tags to ensure they keep a safe distance apart.

This year’s edition is set in Gwrych Castle, North Wales, rather than the jungle of New South Wales, Australia, due to Covid restrictions and producers are doing all they can to keep their team safe.

Electronic proximity detectors supplied by Clearview Intelligence, which light up and buzz to warn people when they are two metres away from another person, are being used to ensure social distancing. 

The tags also log any incidents when they occur, providing a fast and efficient track-and-trace solution should anyone test positive, making it easier to identify those who have been in close proximity and need to self-isolate.

The EGOpro Social Distancing solution is a wearable tag that provides a sound, light and vibration alert when people breach the recommended safe distance

ITV Studios’ Director of Entertainment, Richard Cowles, explained:

The crew on I’m A Celebrity all wear proximity monitors that alert them when they are less than two metres away from each other, that way they can step back and safely social distance.  We want to do everything we can to create the safest workplace for crew, cast and our hosts.

Clearview Intelligence has recently taken over marketing and supplying the tags, retaining UK licence holder Neil Levett to work alongside Clearview and drive the project.

Nick Lanigan, Managing Director of Clearview Intelligence, said:

These tags are an essential tool in supporting staff to work safely in any environment. ITV Studios recognises that it makes sense from a health and safety and business continuity perspective to use the tags and help keep their staff safe.

The EGOpro Social Distancing Solution is being used at a number of construction and transport sites since their UK introduction in March.

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The upcoming hybrid edition of ALSD International will focus on increasing revenue via new builds, renovations, service expansions & technology, and reopening with confidence.

It will be complemented by tours of Anfield, Goodison Park and M&S Bank Arena, with an innovative app and microsite – powered by Ungerboeck – providing attendees with unrivalled opportunities to network pre, during and post event.

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