- July 14, 2026
- Posted by: SVB
- Categories: Event News, Featured Articles, Features, Home News, Industry News, News
Togather, an organiser of food and beverage at stadia and live events, has acquired Field Vision Bars, one of the country’s leading event bar operators.
The deal brings bar operations in house and marks Togather’s move to grow from providing food at stadia into delivering a fully integrated food and beverage offering.
The two businesses will continue to trade under their own brands and, combined, they bring 60+ event experts together.
Between them they have a national delivery footprint and already operate matchday and event food at some of the country’s best known stadia and grounds, including: Hill Dickinson Stadium, Cherry Red Records Stadium, Principality Stadium, 1st Central Ground, Ewood Park, The Den and the St Lawrence Ground.
Spanning football, rugby and cricket, that footprint has, until now, been built primarily on food.
Acquiring Field Vision Bars adds specialist bar delivery, enabling Togather to offer stadia one operator across their entire food and beverage operation rather than running food and bars as two separate contracts.
The acquisition reflects a shared belief that food and beverage delivery in a venue should sit with one operator, not two.
The 2026 SVB LIVE Conference & Exhibition – focused on elevating the live experience across sports and entertainment – is being hosted at Everton FC’s new Hill Dickinson Stadium, Oct 1st and 2nd. An Opening Night Icebreaker will kick things off in style at Liverpool FC’s iconic Anfield Stadium on Sept 30th.
Planning F&B separately means food and bars compete for the same fanzone real estate, accountability is split across multiple stakeholders, and fragmented data limits revenue growth.
One operator, with one set of standards and one operations team, removes that friction on a matchday and enables greater creative potential to give fans a better experience and venues a bigger return.
The companies have already delivered their first major event together, having been awarded F&B delivery for the inaugural Blenheim Palace Festival, a concert series that saw over 50,000 guests attend.
Digby Vollrath CEO & Co-Founder of Togather said:
“A year ago I met Tom to talk about a tender we both wanted to win. We left agreeing on something bigger: food and bars, whether at a festival or a stadium, should be run by one operator, not two.
“Since then we have partnered on events where the results have spoken for themselves. Today we are making it official. Togather has acquired Field Vision Bars.
“For stadia this is the natural next step. We already run the food at some of the country’s best known grounds, and bringing bars in house means we can offer venues and rights holders one operator across their entire food and beverage operation. That means better matchdays for fans, more spend per head, and a much simpler life for the people running the venue.”
Tom Curtis-Powley, Founder of Field Vision Bars, added:
“When Digby and I met, we both said the same thing we had been thinking for a while: food and bars should be one job, not two. Today we made that official. Field Vision Bars has joined the Togather group.
“I started FVB to do event and stadium bars properly. Togather built the same thing in food. Putting the two together gives venues one operator, one team and a guest experience that actually feels like it was designed on purpose.
“This matters at stadia, where thousands of fans need serving quickly and every minute of queue is lost revenue. We have already worked together on some brilliant events and the results speak for themselves.
“Nothing changes for our clients. Field Vision Bars carries on under its own name with the same team. The best is yet to come.”
What does this mean for venues and clients?
Both brands continue to operate as normal, under their own names. Same teams, same day-to-day contacts.
All existing venue relationships and 2026 commitments are unchanged.
Stadia that want a single operator across food and beverage can now access that through one relationship, on one system, with one set of data.
Promise to clients: Quality (a better fan experience), Delivery (experienced operators across major UK stadia and events), Revenue (Togather delivered an average 24% YoY spend-per-head increase per event in 2025).
About
Togather is a UK business delivering food, drink and bar experiences at live events and stadia, as well as fanzones, corporate events and parties, office residencies, venue catering, light trails and public events. In addition, the company’s online marketplace receives over 90,000 event enquiries per year.
Field Vision Bars is one of the UK’s leading event and festival bar operators, founded by Tom Curtis-Powley, with a national delivery footprint and a client list spanning major UK events and venues.
Togather is backed by Richard Pennycook (former chair of The Hut Group, former CEO of Co-op), Magnus Rausing, Sarah Willingham-Toxvaerd (founder of Nightcap Group), Guy Berryman (of Coldplay) and Tim Score (chair of Bridgepoint PLC, former Chair of British Land).
Source and images courtesy of Togather
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