- October 30, 2019
- Posted by: SportsV
- Categories: Event News, Home News, Industry News, News, Press Releases
International sports-specialist practice, AFL Architects, has been appointed to perform a design and operational review of Aberdeen FC’s new stadium.
The new stadium design proposals recently received planning approval from Aberdeen City Council. The next phase of the exciting new development will see AFL work closely with the club and their team to appraise the design.
The outcomes of the review will ensure the stadium provides opportunities for revenue generation and improves operational efficiency within the bounds of the approved plans. Recommendations will deliver an economically sustainable venue while significantly enhancing the spectator experience.
John Roberts, Director, AFL Architects, said:
This new stadium is the next chapter in Aberdeen FC’s ongoing evolution. We are therefore delighted to be involved in this important project, and will be using our wealth of experience in stadia to ensure the club receives a design that proves viable for the long-term, while staying faithful to the original design vision. We look forward to working closely with the club and its many invested stakeholders.
Rob Wicks, Commercial Director, Aberdeen FC, said:
We have an ambitious vision to build and operate a dynamic and inclusive stadium which will positively inspire and touch the lives of everyone in the region and help the Club achieve long-term success both on and off the pitch. AFL are particularly well placed to provide the necessary insight and guidance at this early stage of the process. Once complete, the wider project will act as a catalyst for greater sporting achievements and events in the region and will aid our quest to be a UEFA Top 100 Club.
The Club will launch the first phase of the development on 31 October 2019 when Sir Alex Ferguson marks the official opening of Cormack Park, AFC’s new community sports hub, training facilities and football academy.
AFL has performed similar reviews for clubs including Liverpool FC, Chelsea FC and several host venues for UEFA EURO events.
About AFL Architects
AFL Architects is an international Sports & Leisure specialist practice, delivering stadia, arenas, training facilities and event masterplans for international sports authorities, high profile clubs, venue operators and governing bodies hosting major events. Operating across 25 countries worldwide, the practice has created an international reputation for collaboration, commitment and responsiveness in the face of any challenge. The team has delivered 13 projects for major world events, including the FIFA World Cup, UEFA European Championship and the Champions League.
AFL Architects is one of Sports Venue Business’ Premium Advertisers. For further information, click on their logo below…
AFL’s Marcel Ridyard was one of the 50+ industry expert speakers at the second edition of ALSD International, which was hosted at Croke Park Stadium in Dublin this week, with behind the scenes tours of 3Arena and Aviva Stadium, as well as an exhibition hall showcasing the latest technologies, products and solutions to the almost 300 high-level industry executive attendees.
#ALSDInternational
#sportsvenuebiz