Interview with Tom Sears of The Professional Body of Sport Leadership

In this latest video interview, we hear from industry veteran, Tom Sears, Founder & Chair of The Professional Body of Sport Leadership (The PBSL), which launched at the end of October.

Tom talks about his varied experiences working as an executive within the sports industry, including high-level positions with Connacht Rugby, Cricket Kenya, Derbyshire CCC, Worcestershire CCC and New Zealand Cricket. He explains why it was so important to create an entity to support the sector and those working within it, while also lending it a voice.

He advises how The PBSL is a professional membership body for not only Board members, executives and high-performance specialists in the sports industry, but also those looking to enter this dynamic sector.

Tom talks about how The PBSL and its members will drive the development of a new standard in sports industry leadership, by supporting each other, and creating opportunities for anyone with a professional interest in the sector.

Tom explains how the body is focused on executives’ personal development, with mentorship at the core, thanks to the fact The PBSL is led by people with extensive experience of holding senior positions in the sport industry. And highlights how The PBSL is a central platform where members can share best practice, engage with each other and access professional and personal support, expertise and learning and development opportunities.

Globally-renowned board

As Tom explains, The PBSL board reads like a veritable who’s who, including RLWC2021’s Chris Brindley, Formula 1’s Zarah Al-Kudcy, SailGP’s Jon Massie, Red Bull’s Sharon Fuller and DAZN’s Liseli Sitali, which is testament to the industry’s strong demand for such a body.

For the full story, watch the video interview or visit the website at: https://thepbsl.com/

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The upcoming ‘hybrid’ edition of ALSD International – Europe’s leading event for the Premium Seat & Sports Hospitality sector – will focus on increasing revenue via new builds, renovations, service expansions & technology, and reopening with confidence.

The event will feature a high-level conference, exhibition hall, networking events and tours of Anfield, Goodison Park and M&S Bank Arena, all of which will be available to in-person and virtual attendees ensuring optimised opportunities for knowledge-sharing, networking and doing business.

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#ALSD – Leading the Premium Seat sector for the last 30 years

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