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University of Utah selects Populous as designer for South End Zone Expansion

Populous was selected to lead the design of the new south end zone at Rice-Eccles Stadium for the University of Utah.


The US$80m south end zone expansion will broaden the stadium’s capacity up to 51,444 and offer new premium amenities for gameday and non-gameday events.


With its premier location, the new south end zone will serve as a new gateway to the University of Utah. This expansion will connect the east and west sides of the stadium for a closed-bowl, 360-degree concourse.


The new south end zone will also feature upgraded team locker and training rooms, and a variety of new premium seating experiences, including terraces, loges, suites, as well as a premier club and rooftop seating for Utes football fans to enjoy.


Mark Harlan, University of Utah Athletic Director, said:

We are committed to providing a world-class experience for our student-athletes and fans. This expansion will set a new standard for Pac-12 football facilities and ultimately establish our presence on the national stage for years to come.


Jeremy Krug, Populous’ lead designer on the project, said:

We’re honoured to partner with the University of Utah and Salt Lake City-based architectural firm VCBO to deliver the latest amenities and enhance the Utes football fan experience through the expansion of the south end zone. Rice-Eccles Stadium is one of the best atmospheres in college football and once the expansion is complete, the stadium will have something for every fan to enjoy.


Construction on the new south end zone is scheduled to begin after the 2019 football season and will be completed by August 2021.


Image, courtesy: Populous


ALSD International – Europe’s one and only event dedicated to the Premium/VIP/Club Seat & Hospitality sector – is coming to Croke Park Stadium this October, where speakers from across Europe and North America will be providing insights on how to increase revenues through new builds, renovations and service expansions, as well as via the latest F&B and technology offerings.



#ALSDInternational – Europe’s leading event dedicated to the Premium/VIP Seat & Hospitality sector




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